- “Build a man a fire, and he'll be warm for a day. Set a man on fire, and he'll be warm for the rest of his life.” —Terry Pratchet, Jingo
-
Recent Posts
My Twitter Feed- TabithaDunn: @MKCallConsult Awwwww... thank you for the #ff! January 27, 2012
- TabithaDunn: @Turntablez We will - we are going to just chill at home (games, movies, family time) the best January 27, 2012
- TabithaDunn: @Turntablez Thank you for the kind #ff. I hope your week was a good one :) January 27, 2012
- TabithaDunn: I'm so happy it's #ff @MKCallConsult @maldyj @jeanniecw @Turntablez @bobehayes @Natasha_D_G @KateNasser Have a great weekend, all of you :) January 27, 2012
- TabithaDunn: @Turntablez I hope you have a good weekend as well - no more packing :) January 20, 2012
Just Asking…
Loading ...
Tag Archives: Survey Design
Part 1 cont. – Brand, product or service
When I am designing the key metric question (customer satisfaction or loyalty), I take a look at what I want to improve first. These questions can be asked at multiple levels – each will mean something different to my customers and each will give me different information to drive improvements.
Brand – Product – Service
Posted in Loyalty, Metrics
Tagged brand, customer loyalty, customer satisfaction, product, service, Survey Design
Leave a comment
NPS Survey Levels
I had a call with a colleague in the customer experience field today. He had some very good questions about how to decide the focus of your NPS survey. It was an interesting discussion and I thought it worthwhile to share with you in my blog, perhaps as a series. I’m going to tackle the survey design questions in this blog.
Posted in Customer Experience, Surveys
Tagged customer loyalty, Net Promoter Score, NPS, Survey Design
3 Comments